SEO report of adventurestars.com

Redirected to www.adventurestars.co.uk/

Adventure Stars Maxpedition Gear and Outdoor Equipment Supplies UK

www.adventurestars.co.uk/

UK Supplier of Maxpedition Gear, Survival Equipment, LED Torches, Knives and Multi-tools. Buy Online with same day dispatch.


 Tasks

  • Avoid using deprecated HTML tags.
  • Implement the viewport meta tag.

 SEO

URL

Domain : www.adventurestars.co.uk/

Character length : 25

Title
Adventure Stars Maxpedition Gear and Outdoor Equipment Supplies UK
Description
UK Supplier of Maxpedition Gear, Survival Equipment, LED Torches, Knives and Multi-tools. Buy Online with same day dispatch.
Keywords (meta keywords)
maxpedition, survival, equipment, torches, flashlights, versipacks, gearslingers, backpacks, nitecore, fenix, tec, accessories

Error! Using “meta keywords” is meaningless in a while.
Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core
Dublin Core is not used
Underscores in the URLs
Error! Hyphen (-) is a better solution than underscore (_) in the URLs
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.

 Social

Social Engagement

No info found.

 Content

Doctype
XHTML 1.0 Transitional
Encoding
Perfect! The character encoding is set: ISO-8859-1.
Language
We have found the language localisation: ”en”.
Title
Adventure Stars Maxpedition Gear and Outdoor Equipment Supplies UK

Character length : 66

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 17%

Acceptable! The text / code ratio is between 15 and 25 percent.
Headings
H1H2H3H4H5H6
190000
Heading structure in the source code
  • <H1> Welcome to Adventure Stars Equipment Store
  • <H2> Nitecore UM20 Double Bay Charger
  • <H2> Zebralight H32 Headlamp
  • <H2> Nite Ize Figure 9 Carabiner & Rope Tightener - Large
  • <H2> Olight i3s EOS Flashlight
  • <H2> Maxpedition Look Bag
  • <H2> Fenix HL30 Headlamp 2015
  • <H2> Nitecore TM26 Quadray Flashlight
  • <H2> Spyderco Dragonfly 2 - Black FRN Handle, Satin Plain Edge
  • <H2> Buck Colleague -Mirror Polished, Stainless Handle, Plain Edge
Word cloud
  • price5
  • batteries4
  • maxpedition4
  • lumens4
  • output4
  • handle4
  • edge4
  • flashlight4
  • plain4
  • nitecore3
  • black3
  • maximum3
  • binoculars3
  • powered3
  • torch3
  • bay2
  • colleague2
  • buck2
  • look2
  • mirror2
  • adventure2
  • stars2
  • polished2
  • bag2
  • home2
  • dragonfly2
  • battery2
  • headlamp2
  • spyderco2
  • frn2
  • satin2
  • figure2
  • fenix2
  • stainless2
  • survival2
  • accessories2
  • backpacks2
  • vaping2
  • monoculars2
  • chargers2
  • torches2
  • sale2
  • information2
  • delivery2
  • payment2
  • view2
  • basket2
  • containers2
  • bags2
  • tools2
  • storage2
  • outdoor2
  • fun2
  • paracord2
  • lanterns2
  • multi2
  • finder2
  • aid2
  • first2
  • knives2
Keyword matrix
wordtitledescriptionsheading
price
batteries
maxpedition
lumens
output
handle
Two Word cloud
  • our price3
  • maximum output3
  • look bag2
  • containers storage2
  • knives lanterns2
  • stainless handle2
Three Word cloud
  • satin plain edge2
404 Page
The website has no standard 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.

 Readability

Flesch–Kincaid Grade Level
4.10
Flesch Reading Ease
70.60
Coleman Liau Index
12.00
Automated Readability Index (ARI)
3.10
Dale–Chall Readability
7.50
SMOG Index
7.50
Spache Readibility
5.00
Number of letters
1577
Number of words
321
Number of sentences
115
Average words per sentences
3
Number of syllables
506
Syllables in words
522
Average syllables in words
1.58
Number of words in first three syllables
62
Percentage of word / syllables
19.31
Words not in Dale-Chall easy-word list
149
Words not in Spache easy-word list
114

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Good! The web address is accessible only in one version. The version without www is redirected to the version with www.
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Number of HTTP resources
53
Number of source domains
3
Render blocking resources
The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files
  • http://ajax.googleapis.com/ajax/libs/jquery/1.7.0/jquery.min.js
  • http://www.adventurestars.co.uk/lib/scripts/cycle.js
  • http://www.adventurestars.co.uk/lib/scripts/lightbox.js
  • http://www.adventurestars.co.uk/scripts/default.js
List of render blocking css files
  • http://www.adventurestars.co.uk/styles/default.css
  • http://www.adventurestars.co.uk/styles/lightwindow.css
  • http://www.adventurestars.co.uk/styles/default.css
  • http://www.adventurestars.co.uk/lib/styles/lightbox.css

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
  • http://www.adventurestars.co.uk/lib/scripts/cycle.js
  • http://www.adventurestars.co.uk/lib/scripts/lightbox.js
  • http://www.adventurestars.co.uk/scripts/default.js
File size of all javascript files combined
171.25KB
Javascript minifying
You can save 308B (23% compression) on the analysed URL by minifying the javascript files.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
  • http://www.adventurestars.co.uk/styles/default.css
  • http://www.adventurestars.co.uk/styles/lightwindow.css
  • http://www.adventurestars.co.uk/styles/default.css
  • http://www.adventurestars.co.uk/lib/styles/lightbox.css
File size of all css files combined
30.88KB
CSS minifying
You can save 1.4KB (22% compression) on the analysed URL by minifying the CSS files.

 Speed test – Compression

Uncompressed size of the of the HTML
22.76KB
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Number of static resources (image, JS, CSS)
51
Browser cache
The browser cache is not set correctly for all elements.
URLDuration
http://www.adventurestars.co.uk/BannerImages/10/10.jpgExpiry time is not specified
http://www.adventurestars.co.uk/BannerImages/11/11.jpgExpiry time is not specified
http://www.adventurestars.co.uk/BannerImages/12/12.jpgExpiry time is not specified
http://www.adventurestars.co.uk/BannerImages/13/13.jpgExpiry time is not specified
http://www.adventurestars.co.uk/Images/bar.gifExpiry time is not specified
http://www.adventurestars.co.uk/Images/basket-bg.jpgExpiry time is not specified
http://www.adventurestars.co.uk/Images/bg.jpgExpiry time is not specified
http://www.adventurestars.co.uk/Images/footer.gifExpiry time is not specified
http://www.adventurestars.co.uk/Images/magnify.gifExpiry time is not specified
http://www.adventurestars.co.uk/Images/middle-bg.gifExpiry time is not specified
http://www.adventurestars.co.uk/Images/nav-box.gifExpiry time is not specified
http://www.adventurestars.co.uk/Images/popular_box.gifExpiry time is not specified
http://www.adventurestars.co.uk/Images/product-box.gifExpiry time is not specified
http://www.adventurestars.co.uk/Images/strap.pngExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12282/BIG/12282.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12291/BIG/12291.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12414/BIG/12414.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12512/BIG/12512.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12540/BIG/12540.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12618/BIG/12618.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12628/BIG/12628.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12667/BIG/12667.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12683/BIG/12683.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12695/BIG/12695.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12710/BIG/12710.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12731/BIG/12731.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12785/BIG/12785.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/12792/BIG/12792.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/2032/BIG/2032.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/2165/BIG/2165.jpgExpiry time is not specified
http://www.adventurestars.co.uk/ProductImages/2267/BIG/2267.jpgExpiry time is not specified
http://www.adventurestars.co.uk/images/additions_middle_header.gifExpiry time is not specified
http://www.adventurestars.co.uk/images/buy_button.gifExpiry time is not specified
http://www.adventurestars.co.uk/images/checkout-button.gifExpiry time is not specified
http://www.adventurestars.co.uk/images/go-button.gifExpiry time is not specified
http://www.adventurestars.co.uk/images/header.jpgExpiry time is not specified
http://www.adventurestars.co.uk/images/middle-bottom.pngExpiry time is not specified
http://www.adventurestars.co.uk/images/middle-top.pngExpiry time is not specified
http://www.adventurestars.co.uk/images/most_popular.gifExpiry time is not specified
http://www.adventurestars.co.uk/images/nav-bottom.gifExpiry time is not specified
http://www.adventurestars.co.uk/images/nav-head.gifExpiry time is not specified
http://www.adventurestars.co.uk/images/pb_info.gifExpiry time is not specified
http://www.adventurestars.co.uk/images/view_button.gifExpiry time is not specified
http://www.adventurestars.co.uk/lib/scripts/cycle.jsExpiry time is not specified
http://www.adventurestars.co.uk/lib/scripts/lightbox.jsExpiry time is not specified
http://www.adventurestars.co.uk/lib/styles/lightbox.cssExpiry time is not specified
http://www.adventurestars.co.uk/scripts/default.jsExpiry time is not specified
http://www.adventurestars.co.uk/styles/default.cssExpiry time is not specified
http://www.adventurestars.co.uk/styles/lightwindow.cssExpiry time is not specified
http://www.google-analytics.com/ga.js2 hours

 Speed test – Images

File size of all images combined
525.77KB
Image optimisation
You can save 331.3KB (65% compression) by optimising the images below:

 Links

We found a total of 58 different links.
Internal links: 57
External links: 1

External links:

Link text (anchor) Link strength

Internal links:

Link text (anchor) Link strength

 Website security

IP
94.229.163.5
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Good! We have not found any unencrypted email addresses.

 Sites on same ip

heartratemonitorstore.co.uk

heartratemonitorstore.co.uk

e2eshop.co.uk

e2eshop.co.uk

pubsmart.co.uk

pubsmart.co.uk

adventurestars.com

adventurestars.com

 Icons

Favicon
Error! No favicon is found. Using favicon helps to build a better brand quicker.

 Typos

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